Gondola Anyone? By Harry Ryan Italy has needed speedboats—not gondolas—to keep up with American ingenuity in the café. Nevertheless, credit is due for their love of mini-espressos. Espresso ristretto? Espresso con panna? Either might get you assaulted in an American diner for cheating the patron! But seriously, truly quality espresso is hard to find in the States. Maybe we need to import more Italian baristas? Espresso is taken seriously in Italy. On the world stage for coffee to-go, however, the gondola is sinking. Portion packing is a sign of the difficulty foreign companies have had in trying to upstage the American coffee Goliath. By trying to penetrate the market with European branded espressos, portioned out in war ration filters, short term “convenience” will eventually give way to proper technique and delivery. Italian style espresso, done the right way, extracting the proper amount of coffee “juice” and crema, is liquid joy for the coffee enthusiast. It was, and continues to be, the basis from which the current American coffee culture took form. Made fast…enjoy it slowly! For more information visit our website: Ryanbroscoffee.com (888) RYAN-BRO

P2= Espresso Italiano Simply put: Espresso—in Italian—connotes a “fast method” of making coffee. By tamping a measured dose of very fine coffee powder, properly roasted to a rich brown color, you begin the extraction process by either manual or programmed tooling. The latter method has become a very attractive solution for American malaise in product consistency. Why? We do not give it the same respect and consideration as our European friends. Ryan Bros. Coffee believes that the Super Automatic machine is ideal for solving the problem of…who? is making it and how? By utilizing technology to control as many variables as possible, the process becomes one of steaming—not extracting. By taking the grinder and dosing factors out of the equation, it becomes easier to duplicate a desired result. As you well know, traditional espresso machines have so many maintenance and training issues that invariably, they get turned off. You can only make money when the green light is lit! And what about the training? We know the challenges of turn over with staff. The benefit that a Super Automatic machine brings is one of push button convenience. By taking the “improvisation” out of the process, yes—you may get less laughs—but your guests will be happier! An added benefit is our customized menu offering. Ten years of experience has given us the necessary perspective to formulate recipes that meet and often exceed customer expectations. Knowing what is popular…what they like…and making it beyond the ordinary confirms their confidence in approaching your counter—or their sheer desperation! RYANBROSCOFFEE.COM (888) 792-6276